After analysing business and its visibility, the SEO team presented with a package that included many strategies to improve the website's search engine ranking and drive more traffic. Let's take a look at these strategies to promote your business.
Local Listing Websites: Local search engine optimization makes use of local listing websites (e.g. Local SEO uses local listing sites (e.g. Yellow Pages, Yahoo!, Google, Bing, etc.) to target geo-targeted terms and optimize local search results. Strategies were developed by the SEO Company to improve local business listing's ranking on these sites. When someone searches for specific information about the business, the company's data is displayed as the top search result. You can also get more information about local SEO services via www.confluencelocalmarketing.com/.
Image Source: Google
Online visibility has increased and has noticed the website is getting more visitors from local areas. This is helping to promote the brand. These service providers made sure to only use local listings sites that Google approved for my small business.
Backlinking Local SEO services include the creation of inbound links to a company website. SEO service provider made sure to create backlinks from trustworthy websites that have relevant content to business in accordance with Google's recent Penguin update. Relevancy was important because search engines determine keywords based on backlinks.
Link speed, or the speed with which backlinks can be created, is another important aspect. As Google could consider my backlinks spam if they were created at an unnatural pace, the SEO team worked slowly and carefully to build them. They also used tactics like social bookmarking, forum submissions, and other off-page activities. To improve results, keyword variations, branded texts, and other strategies were used.